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Is the pretzel crust pizza back at Little Caesars?


Little Caesars is known for their creative pizza crusts like the pretzel crust pizza. Food blogs and websites have been speculating about whether this fan favorite item will be returning to the menu. In this article, we will explore the history of the pretzel crust pizza at Little Caesars and examine the evidence for its potential comeback.

History of the Pretzel Crust Pizza

The pretzel crust pizza was first introduced by Little Caesars in 2013. It quickly became a popular limited-time offer item. The crust had a soft pretzel-like flavor on the outside and was crispy on the inside. It was served with cheese sauce for dipping and came in a variety of toppings options.

According to Little Caesars, the pretzel crust pizza went on to become one of their best selling promotional items. It returned for limited times in 2014 and 2017 due to popular demand. Fans loved the unique twist on their pizza and kept hoping it would come back on the menu.

Why Fans Love the Pretzel Crust Pizza

There are several reasons why the pretzel crust pizza gained such a loyal following among Little Caesars customers:

  • The pretzel flavor made the crust taste different than a typical pizza.
  • The crust was soft on the outside but crispy on the inside.
  • It came with warm cheese sauce for dipping.
  • It was affordable as a promotional item.
  • Customers had fun topping options like pepperoni, Italian sausage, and spinach.

The pretzel crust combined the satisfaction of pizza with the enjoyment of warm soft pretzels and dipping sauce. It delivered a unique texture and taste.

Evidence of a Pretzel Crust Pizza Comeback

In 2022, there were promising signs that Little Caesars could bring back the famous pretzel crust pizza:

  • In January 2022, their official Twitter account had a exchange with customers about the potential return of the pretzel crust.
  • In March 2022, some Little Caesars locations briefly tested a new bacon-wrapped pretzel crust pizza.
  • A Reddit thread in August 2022 showed an alleged leaked menu memo mentioning the pretzel crust pizza.

These social media hints indicated Little Caesars was considering putting some version of the pretzel crust pizza back on the menu.

There was also precedent for the company bringing back popular limited-time offers based on customer feedback. Items like the bacon-wrapped deep dish pizza and Detroit-style pizza have made return appearances due to popular demand.

Analysis of a Pretzel Crust Pizza Return in 2022

Based on Little Caesars’ history and the recent evidence, here is an analysis of the potential for the pretzel crust pizza comeback in 2022:

The case for the pretzel crust return:

  • It has now been 5 years since the last pretzel crust pizza promotion in 2017, whetting customers’ appetite for its return.
  • Pizza with non-traditional crusts are on trend right now. Competitors like Pizza Hut have launched pretzel crust pizzas recently.
  • Little Caesars’ willingness to respond to customer feedback makes a reboot likely.
  • The teases on social media indicate it is on their radar.

The case against the pretzel crust return:

  • As a lower-cost chain, Little Caesars has less flexibility to take risks on niche menu items.
  • Their recent focus has been value deals like the $5 lunch combo.
  • The supply chain issues and inflationary pressures of 2022 could make an indulgent, costlier menu item less viable.

The Verdict

Based on the customer enthusiasm, Little Caesars’ interest on social media, and their history of bringing back popular limited-time offers, the evidence points to a high likelihood of the pretzel crust pizza returning in late 2022 or 2023.

Little Caesars also has reason to consider it: pizza consumption remains high, consumers are looking for novel flavors, and the company itself wants to build brand loyalty. A tried-and-true favorite like the pretzel crust has strong selling power.

The timing will depend on watch factors like supply chain stabilization, commodity prices, and labor availability. But for pretzel crust fans, it’s a matter of when, not if your favorite pizza will be back at Little Caesars.

Frequently Asked Questions

When did Little Caesars first offer the pretzel crust pizza?

Little Caesars first introduced the pretzel crust pizza in 2013 as a limited-time promotional menu item.

How long has it been since Little Caesars last sold the pretzel crust pizza?

The pretzel crust pizza last appeared on Little Caesars’ menu in 2017. As of 2022, it has been 5 years since the last time it was available.

What evidence is there that Little Caesars may bring back the pretzel crust pizza?

In early 2022, Little Caesars’ social media accounts hinted at the possible return of the pretzel crust pizza. Some locations also tested a new bacon-wrapped pretzel crust pizza. Additionally, leaked memos suggested it was under consideration.

What are some of the reasons Little Caesars should bring back the pretzel crust pizza?

Reasons to bring back the pretzel crust pizza include high customer demand, positive response to previous promotions, on-trend interest in non-traditional crusts, and ability to generate brand loyalty and engagement.

What factors may influence if and when Little Caesars brings back the pretzel crust pizza?

The timing of a pretzel crust pizza return depends on supply chain issues, commodity prices, inflationary pressures, and labor availability. But the question seems to be when, not if, it will come back.

Conclusion

Little Caesars’ pretzel crust pizza has developed an enthusiastic fanbase since it was first offered in 2013. Evidence like social media hints and leaked memos suggest the unique pizza may finally make its long-awaited comeback in late 2022 or 2023.

While challenges like supply chain disruptions could impact timing, Little Caesars has good reason to consider bringing back the in-demand menu item. Pizza lovers will be keeping an eager eye out for any official announcements of the pretzel crust pizza’s return to Little Caesars.