MrBeast, whose real name is Jimmy Donaldson, is one of the biggest YouTubers and content creators in the world right now. With over 111 million subscribers on YouTube alone, MrBeast has amassed a huge following across multiple platforms. But just how big is MrBeast’s empire? In this article, we’ll take a data-driven look at various metrics to analyze the size and reach of MrBeast’s brand.
YouTube Subscribers
As of October 2022, MrBeast has 111 million subscribers on his main YouTube channel. This makes him the #5 most subscribed individual creator on YouTube. Only gamer PewDiePie and two Indian music studios are ahead of him.
MrBeast hit 100 million YouTube subscribers in April 2022. He is gaining new subscribers at an extremely rapid pace, averaging around 200,000 new subscribers per day. At this rate, he is on track to become the most subscribed individual on YouTube within a year or two.
Here’s a table showing MrBeast’s YouTube subscriber milestones:
| Milestone | Date Reached |
|---|---|
| 1 million subscribers | August 2016 |
| 10 million subscribers | October 2018 |
| 50 million subscribers | April 2021 |
| 100 million subscribers | April 2022 |
As you can see from the table, MrBeast gained his first 50 million subscribers over 4 years, but then doubled that amount to 100 million in just 1 year – demonstrating the explosive growth of his channel.
Total YouTube Views
In addition to having over 111 million subscribers, MrBeast’s videos have amassed a staggering 15 billion views and counting.
This makes MrBeast the 7th most viewed channel of all time on YouTube. The only channels ahead of him are either corporate brands (like T-Series, SET India, and Cocomelon – Nursery Rhymes) or established personalities who have been on YouTube over a decade longer (like PewDiePie).
Considering MrBeast only started uploading videos in 2012, amassing over 15 billion views in just 10 years is incredibly impressive. His popular stunts, giveaways, and competition videos are raking in views at a phenomenal pace. At his current rate of viewership, he could enter the top 3 most viewed YouTube channels in just a couple years.
Secondary YouTube Channels
In addition to his main channel, MrBeast has several secondary YouTube channels:
- Beast Philanthropy – 3.69 million subscribers
- MrBeast Gaming – 9.67 million subscribers
- MrBeast React – 8.37 million subscribers
Combining his subscribers across all channels, MrBeast’s empire has over 133 million YouTube subscribers. This highlights how he has successfully branched out into gaming content, reaction videos, and charity/philanthropy – allowing him to reach a wider audience.
Total Social Media Followers
Expanding beyond just YouTube, MrBeast has cultivated large followings on other social media platforms:
- Facebook – Over 5 million followers
- Instagram – Over 27 million followers
- Twitter – Over 9 million followers
- TikTok – Over 71 million followers
His combined social media follower count across all platforms is over 112 million. MrBeast’s brand and content transcend just YouTube, as evidenced by his tens of millions of followers on Facebook, Instagram, Twitter, and the rapidly growing TikTok.
MrBeast Burger Revenue
In December 2020, MrBeast launched a new virtual restaurant brand called MrBeast Burger. Despite having no physical restaurant locations, MrBeast Burger generated over $30 million in sales in its first 6 months by selling burgers, fries, and shakes via delivery apps like GrubHub and Uber Eats.
The venture has proven so successful that MrBeast has expanded MrBeast Burger with over 1,000 delivery-only locations across the United States, and aims to surpass traditional fast food chains within a few years. The revenue from MrBeast Burger demonstrates his business acumen and ability to monetize his fame.
Staff and Team Members
MrBeast does not run his YouTube empire alone. Some estimates suggest he employs over 50 staff members to help with video production, editing, merch sales, brand partnerships, and more.
His core team highlighted on videos includes:
- Chandler Hallow
- Chris Tyson
- Karl Jacobs
- Garrett Rock
With a full-fledged production team and company behind him, MrBeast is able to strategically scale up his output to maximize views and revenue.
Philanthropy
MrBeast is also well-known for his philanthropy and elaborate charity stunts. Some examples of his charitable initiatives include:
- Team Trees – Raised $22 million to plant 20 million trees
- Team Seas – Raised $30 million to remove 30 million pounds of trash from oceans
- Beast Philanthropy – His charity channel has given away millions to individuals in need
- The Beast Burgers – 100% of profits were donated to charity
MrBeast has made philanthropy a core part of his brand. His charitable endeavors have earned him praise and recognition as a role model.
Net Worth
Through his enormous YouTube audience, creative monetization strategies, and business ventures – MrBeast has amassed an immense net worth.
While his exact net worth is not publicly disclosed, most estimates put it between $20 to $50 million. At just 24 years old, MrBeast’s rise has been meteoric and he’s become one of the highest paid YouTubers.
Subscriber Growth Projections
Based on his continued rapid growth, we can project how many YouTube subscribers MrBeast might have by certain dates:
| Date | Projected Subscribers |
|---|---|
| January 2023 | 120 million |
| January 2024 | 160 million |
| January 2025 | 200 million |
These projections indicate MrBeast could potentially become the most subscribed individual on YouTube in the next couple years, surpassing PewDiePie. But even if his growth slows down a bit, passing the 150 million subscriber mark seems imminent.
Awards and Recognitions
MrBeast’s phenomenal success has earned him various accolades and awards, including:
- 8 Streamy Awards
- 2 Shorty Awards
- Forbes 30 Under 30
- Diamond Play Button (three times over)
These recognitions from both within the online video industry and mainstream business publications solidify MrBeast’s prominence. He is no longer just a YouTube star; he’s become a new media mogul and entrepreneur.
Brand Partnerships
Dozens of big brands now want to partner with MrBeast and sponsor his videos. Some major brands he’s created content and promotions with include:
- Microsoft
- Electronic Arts
- NFL
- GrubHub
Sponsored content and brand partnerships are a significant revenue stream for MrBeast. As his audience grows, his rates and selectivity for brand deals will continue rising.
Conclusion
Looking at all these metrics quantitatively demonstrates the massive size, reach, and influence MrBeast has built. He is:
- The 5th most subscribed individual on YouTube
- In the top 10 for all-time YouTube views
- Earning over $30 million revenue from his virtual restaurant brand
- Garnering over 100 million followers across social media platforms
- Projected to become the #1 most subscribed YouTube channel soon
Considering he is only 24 years old, the ceiling is sky-high for how big MrBeast’s empire could become in the next decade. He has already transformed himself from a young amateur video maker into a new media tycoon. The numbers clearly show that MrBeast has become a massive force on YouTube, social media, entertainment, and business.