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Does touching increase attraction?

Touch is one of our most fundamental forms of communication and connection. From handshakes to hugs, touch plays a vital role in bonding, affection, and attraction between people. But does simply touching someone make them more attracted to you? Here we’ll explore the science behind touch and attraction.

The Power of Touch

Touch activates powerful neurochemicals in our brains that can influence our emotions, relationships, and decision-making. When skin-to-skin contact occurs, our brains release oxytocin, dopamine, and serotonin – chemicals that promote feelings of bonding, pleasure, and well-being. Oxytocin in particular has been shown to increase trust, empathy, and attraction between people. This is why a simple touch can convey affection, care, and connection.

Touch Increases Intimacy and Bonding

Studies show that touching someone even briefly can increase feelings of intimacy, liking, and trust. In one experiment, waitresses who lightly touched customers on the arm had bigger tips than those who didn’t touch. Touch has also been found to make people more compliant and willing to listen to advice or requests. These effects likely stem from touch raising oxytocin levels.

The Power of a Gentle Touch

You don’t need prolonged contact for touch to work its magic. Brief touches on the arm, shoulder, or hand have been found to lower stress, boost positive emotions, and make people feel cared for. Even a light touch on the knee during conversation can increase closeness between strangers. So if you want to show you care or make someone feel more comfortable, a gentle touch may help.

Does Touch Increase Romantic Attraction?

Given the effects of touch on bonding and affection, it’s natural to wonder if it can spark romantic attraction too. While more research is needed, current evidence suggests touch can influence attraction in subtle but meaningful ways.

Touch Raises Perceptions of Likability and Attractiveness

Study Key Finding
Guéguen (2007) Men who briefly touched women’s hands at a nightclub were rated as more attractive by those women.
Kleinke (1977) Both men and women who lightly touched strangers of the opposite sex were perceived as more attractive and dateable by them.

These studies indicate brief, subtle touches can boost someone’s appeal and likeability in your eyes. The increases in oxytocin from touch likely play a role.

Touch Can be Misinterpreted

However, not all touches are created equal. More intimate, prolonged touching early on may feel inappropriate or make attraction unclear. And always respect boundaries and get consent before touching someone.

Touch Strengthens Existing Connections

Touching is most powerful when a foundation of trust and care already exists. While it may not create instant sparks, touch strengthens emotional intimacy and passion in established relationships. Holding hands, kissing, and sex promote bonding through oxytocin and synchronize couples.

The Science Behind Touch and Attraction

Research has uncovered several biological processes that explain why interpersonal touch can increase liking and attraction between people.

Oxytocin Enhances Bonding

Oxytocin is released when skin-to-skin contact occurs, flooding the brain and body. Also known as the “love hormone,” oxytocin promotes affection, trust, and attraction. Through this system, touch quite literally brings people closer together.

Dopamine Activates Reward Circuits

Touch also activates the brain’s dopamine reward system. Dopamine release makes touched areas feel extra sensitive. It also makes bonding experiences feel pleasurable and reinforces behavior, which may strengthen positive associations with the toucher.

Serotonin Boosts Mood

Gentle touch raises serotonin levels, elevating mood. This feel-good neurotransmitter makes us more open, cooperative, and motivated to bond with others. Higher serotonin likely amplifies the warm feelings touch can spark.

The Power of Touch in Relationships

In romantic relationships, touch plays an integral role in bonding, intimacy, and satisfaction over time.

Touch Communicates Emotion and Support

Touch is a primary “love language” through which couples express affection. Holding hands, kissing, hugging, and sex all help partners feel cared for. Touch also provides comfort and stress relief during difficult times.

Regular Touch Strengthens Partners’ Connection

Oxytocin and dopamine released through affectionate touch reinforce pair bonds. One study found couples who touched more frequently were more satisfied in their relationships after six months. Simple daily touches can keep chemistry alive.

Sex Boosts Intimacy and Bonding

Sexual activity promotes intense intimacy through heightened oxytocin release and sensory stimulation. Partners feel more connected and committed after sex. These bonds strengthen relationships.

Touch Deprivation Can Strain Relationships

When couples lack physical intimacy for long periods, resentment and loneliness can set in. Make regular time for affectionate touch a priority to nurture closeness.

Tips for Touching Someone You’re Attracted To

If you want to show interest in someone through touch, keep these tips in mind:

  • Only touch people who have given clear consent.
  • Start with brief touches on neutral areas like hands, arms, or upper back.
  • Gradually increase touch as comfort levels grow if reciprocated.
  • Pay attention to their body language and respect boundaries.
  • Compliment touch with words, eye contact, and close listening.
  • Aim for touches that convey affection, not ownership.

Conclusion

While touch alone may not create instant romantic sparks, human contact can subtly strengthen emotional bonds and increase perceived attractiveness between potential partners. Touch communicates caring, comfort and positive regard – all of which are important foundations for healthy relationships. Science confirms that when used appropriately, touch is a powerful form of nonverbal communication that can bring people closer together.